to solve problems and create high-impact experiences.

to solve problems and create high-impact experiences.
Branding
Product Design
UI/UX
Industrial Design
Man wearing VR glasses

We focus on using advanced technology,

to solve problems and create high-impact experiences.
A revolutionary VR headset that redefines user comfort and natural interaction, setting new standards in the virtual reality landscape.

Client

Released

December 12, 2024
Dec 12, 2024

Timeframe

8 months

Project Type

to solve problems and create high-impact experiences.

Technology

Industrial Design 3D Printing Electronics Integration Optical Engineering
We focus on using advanced technology,

Overview

Our approach focused on merging Scandinavian design principles with cutting-edge technology. The result is Boreal – a VR headset that doesn't just improve upon existing designs but rethinks how users should interact with virtual environments.
In a market dominated by bulky, uncomfortable VR headsets, Nordvision envisioned a device that would prioritize human factors alongside technical excellence. The challenge was to create a premium VR experience that users could enjoy for extended periods without the typical physical constraints of existing solutions.
We focus on using advanced technology,

The Challenge

Traditional VR headsets presented significant barriers to extended use, with most users experiencing fatigue after just 30 minutes. Heat management issues not only caused discomfort but also affected device performance. The complex setup procedures and adjustments required technical knowledge that alienated casual users.
VR Glasses
VR Glasses
VR Glasses
The market needed a solution that could deliver premium visual experiences while maintaining comfort and intuitive usability. Existing products forced users to choose between performance and comfort, while setup complexity remained a significant barrier to adoption.
We focus on using advanced technology,

The Solution

We developed a revolutionary weight distribution system that reduces pressure points and fatigue. The passive cooling architecture maintains optimal operating temperature without adding bulk, while our quick-release mechanisms allow for easy adjustments and maintenance.

Industrial Design 3D Printing Electronics Integration Optical Engineering

The user interface was simplified to essential interactions, with automatic IPD calibration and single-hand controls. We integrated premium materials with advanced ergonomics, creating a device that adapts to the user rather than requiring the user to adapt to it.

We focus on using advanced technology,

We focus on using advanced technology,

Performance Results

Boreal Vision has transformed the VR landscape by proving that comfort and performance can coexist. The headset's launch exceeded market expectations, with users particularly praising the extended comfort during long sessions and the intuitive setup process.
Man wearing VR glasses
Man wearing VR glasses
Man wearing VR glasses
Weight Reduction
Weight Reduction

Lighter than leading competitors

10%
10%
10%
User Comfort
User Comfort

Positive comfort ratings in extended sessions

20%
20%
20%
Market Impact
Market Impact

Market share captured in first quarter

10%
10%
10%

The device's success has established new benchmarks for VR hardware design, influencing industry standards for user comfort and accessibility. Professional users have adopted Boreal for training and simulation, while casual users appreciate its ease of use and comfort.

We focus on using advanced technology,

Final thoughts

Boreal Vision has successfully bridged the gap between professional-grade VR performance and consumer-friendly design. Its success demonstrates that thoughtful design and user-centric engineering can solve long-standing challenges in VR technology, setting new standards for the industry.

We focus on using advanced technology,

Credits

Credits

Erik Nielsen
Astrid Bergman
Lars Svensson
Maya Patel
Project Lead
Product Director
Industrial Designer
Technical Lead

We focus on using advanced technology,

Credits

Erik Nielsen
Astrid Bergman
Lars Svensson
Maya Patel
Project Lead
Product Director
Industrial Designer
Technical Lead
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